Chelsea is BACK with Part 2 of the demystifying the podcast world episode! This week, she gets geeky with it, and divulges some advertising secrets brands probably don't want you to know... oops! Just here to help.

This ep is for you if you've been wondering: If it's time to join a podcast network, how to secure brand deals with a small audience, how do people get wealthy from podcasting, how much energy, time, and money actually goes into this and examples of people who have built empires from their podcast.

We all know podcasting blew up in the last 5-10 years.

Huge shows like "Call Her Daddy" penned a $60M deal with Spotify (yes, that's an M for million), "Dirty John" turned into a TV show, and "Serial" is still a cult-fan favorite years later - we're still invested into what happened with Adnan's case.

But what REALLY goes on behind the scenes? Why does it feel like such a mystical world sometimes? Why do some shows take off, and others don't? How do you even get guests - do you have to pay them if they're "bigger" than you?

In this episode, Chelsea shares her years of expertise in the digital media space and podcasting world to uncover some of the biggest question marks.

Are you thinking about starting your podcasting journey? Are you figuring out your purpose and finding where to start? Join Chelsea and Chioma as they talk about how they found their inspiration and purpose, how they fought podfade and creative blocks, and how they connected with podcasting to bring out their inner voice of influence, change, and empowerment.

On this week’s episode, Chelsea sits down with Chioma Njoku.

Are you thinking about starting your podcasting journey? Are you figuring out your purpose and finding where to start? Join Chelsea and Chioma as they talk about how they found their inspiration and purpose, how they fought podfade and creative blocks, and how they connected with podcasting to bring out their inner voice of influence, change, and empowerment.

On this week’s episode, Chelsea sits down with Chioma Njoku.

How do you create a podcast consistently for over five years without resenting the process or the system that’s supposed to support your creative output?